Press Release

Itron and Discovery Education Launch National Effort to Advance Conservation, Applied-Learning, Technology and STEM Education

Conservation Station: Creating a More Resourceful World’ to Inspire Middle School Students Across the Country to Explore Energy Needs, Resource Utilization and Pathways Toward a More Sustainable Future

Liberty Lake, Wash. and Silver Spring, Md. (Monday, October 8, 2018) – Itron, Inc., which is innovating the way utilities and cities use energy and water, and Discovery Education, the leading provider of digital content and professional development for K-12 classrooms, today announced Conservation Station: Creating a More Resourceful World – a new initiative developed to engage and educate middle school students on the relationship between energy and water through the lens of conservation. Designed to provide access to digitally immersive and educational experiences, this inaugural Smart Cities Virtual Field Trip will premiere LIVE from Itron’s Innovation Center in San Jose, Calif. on Tuesday, October 9, 2018 at 1:00 p.m. ET/10:00 a.m. PT. Students, educators, parents, school communities are invited to register for the event at Also, participants are encouraged to join @DiscoveryEd, @ItronInc and other experts for a LIVE Twitter chat by submitting questions ahead of time using #SmartCitiesVFT.

“Itron is thrilled to partner with Discovery Education to inspire a new generation of sustainability and conservation leaders around the world,” said Vice President of Global Marketing and Public Affairs for Itron Marina Donovan. “Itron is a technology innovator and provider of critical infrastructure services, and ‘Conservation Station’ will provide powerful pathways for our nation’s most talented pioneers – our youth – to begin to imagine how they themselves might solve for the most pressing resource challenges of our time.”  

The Smart Cities Virtual Field Trip will transport students beyond the walls of their schools and learning centers for a behind the scenes tour of Itron’s Innovation Center, where they will learn about what makes a city smart and how sustainable communities play an essential role in conservation. Students will also learn the relationship between energy and water, including how innovative urban technologies are solving today’s conservation challenges. The Smart Cities Virtual Field Trip will visually connect for students how technology is helping protect sea turtles in Florida, while restoring power outages that may be caused by local lightning storms.

“We are proud to partner with Itron to introduce ‘Conservation Station,’ a dynamic digital program that helps students make the connection between STEM and a more sustainable future,” said Senior Vice-President and Chief Marketing Officer for Discovery Education Lori McFarling. “Through immersive experiences that engage young learners in the spirit of innovation, this program supports educators in their work to ignite students’ understanding of how to use STEM to build a better world.”

Conservation Station: Creating a More Resourceful World aims to encourage a national dialogue on the importance of students’ understanding of current and future energy needs, resource utilization and conservation. The program material dives into the relationship between energy and water and how innovative technologies are working to conserve both resources through the core pillars of resourcefulness: effectiveness, efficiency and sustainability. During the spring of 2019, Itron and Discovery Education will launch the first annual Week of Resourcefulness, which will provide educators with a brand-new STEM investigation activity every day of the week. Each guide will be designed for teacher-directed, activity-based learning and will explore unexpected connections at the heart of the energy-water nexus. The initiative will provide accompanying take-home companion guides for students to continue learning outside the classroom.

“As an educator, I’m thrilled to utilize engaging educational tools that challenge my students to think about the world’s current energy and conservation needs – while inspiring them to produce 21st-century solutions that encourage resourcefulness,” said Stonegate Elementary School 5th Grade Teacher Brandon Wislocki of Irvine’s Unified School District, Calif. “I look forward to engaging my students in a ‘Conservation Station Smart Cities Virtual Field Trip’ classroom immersion to help reinforce how STEM and technology can be applied to environmental careers that help protect the planet.”

For more information about Discovery Education’s digital content and professional development services, visit Stay connected with Discovery Education on Facebook, Twitter, Instagram and Pinterest @DiscoveryEd.

About Itron

Itron is a proven global leader in energy, water, smart city, IIoT and intelligent infrastructure services. For utilities, cities and society, we build innovative systems, create new efficiencies, connect communities, encourage conservation and increase resourcefulness. By safeguarding our invaluable natural resources today and tomorrow, we improve the quality of life for people around the world. Join us:

Itron® is a registered trademark of Itron, Inc. All third-party trademarks are property of their respective owners and any usage herein does not suggest or imply any relationship between Itron and the third party unless expressly stated.


Alison Mallahan

Senior Manager, Corporate Communications

(509) 891-3802